About Moonbirds
Moonbirds came out of PROOF, the NFT company that Digg co-founder Kevin Rose started with the artist Justin Mezzell and Ryan Carson, its chief operating officer. PROOF opened in December 2021 with the PROOF Collective, 1,000 membership passes sold by Dutch auction. Its first PFP collection, Moonbirds, followed on Ethereum in April 2022: 10,000 pixel-art owls with art by Mezzell, most sold through a raffled allowlist and 2,000 minted free by pass holders. A week after launch the game company The Sandbox bought Moonbird #2642. That April PROOF also added nesting, which lets holders lock a bird in their own wallet to climb nest levels and earn drops.
A sister collection, Oddities, made with the artist Gremplin, was airdropped to nested Moonbirds holders in May 2022. That August PROOF raised a Series A led by Andreessen Horowitz and moved Moonbirds and Oddities to a CC0 license, putting the art in the public domain. Some holders complained that they were never given a vote. In January 2023 PROOF signed with United Talent Agency to find licensing, merchandise and media deals. Mythics began hatching in July 2023: 20,000 illustrated birds, claimed by nesting a Moonbird or burning an Oddity.
Yuga Labs bought PROOF in February 2024, taking over Moonbirds, Oddities, Mythics and the Grails art series. Rose became an adviser, and Yuga planned to bring the birds into its Otherside metaverse. In May 2025 Yuga sold the Moonbirds, Mythics and Oddities IP to Orange Cap Games, a New York studio led by CEO Spencer Gordon-Sand that makes the Vibes trading card game. Moonbirds announced the BIRB token in October 2025 and launched it on Solana in January 2026. In June 2026 the birds joined Vibes in Birb & Pengu, a set that brings them together with Pudgy Penguins.
Notable collections
Top sales
- 350 ETH ($1.03M)
- Moonbird #39042022305 ETH ($894,699)
- Moonbird #56022022299 ETH ($877,099)
- Moonbird #50792022300 WETH ($817,977)
- Moonbird #72052022265 ETH ($790,744)
- Moonbird #77892022205 ETH ($607,425)
Collaborations
- 2026
- 2023Signs with the talent agency for brand partnerships, licensing and media workUnited Talent Agency
Press & resources
- Moonbirds Token BIRB to Take Flight on Solana as NFT Comeback ContinuesDecrypt · 2025
- Bored Ape Yacht Club Maker Sells Moonbirds IP to Gaming StartupDecrypt · 2025
- Bored Apes' creator Yuga Labs acquires Proof, takes over Moonbirds NFT brandThe Block · 2024
Moonbirds Mythics NFTs Begin Reveal That Will Last at Least 200 DaysDecrypt · 2023
NFT Collective Proof Signs With United Talent AgencyCoinDesk · 2023
Kevin Rose's Proof: From NFT Drop to Growing Web3 Biz, With a CC0 TwistDecrypt · 2022- Moonbirds ruffles some holders' feathers with abrupt copyright switchThe Block · 2022
Kevin Rose's Moonbirds Ethereum NFT Launch Generates $280M in Two DaysDecrypt · 2022
Milestones
- 2021
- 2022
- 2022
- 2022
- 2022Raises a $50 million Series A led by Andreessen HorowitzAndreessen Horowitz

